Visit Bath
Client
Visit Bath
“Visit Bath is the Destination Management Organisation for the city of Bath, a UNESCO World Heritage Site. We are responsible for the strategic leadership of tourism and our role is to grow and support the visitor economy through the national and international promotion of Bath and the surrounding area.”
Our Task
Task
We designed and developed Visit Bath’s (VB) Chinese website visitbath.cn. It turned out to be extremely useful when Visit Bath attended the MeetGB trade event in 2019.
We also manage VB’s Weibo and WeChat official accounts. The Weibo account now has over 12,000 followers. Available from: https://weibo.com/visitbath?is_hot=1
In addition, we organized an influencer’s campaign for Visit Bath with Claire Wang Chinese KOL. Her influence and visit to Bath were a success! Combined with the 5 posts she and her husband did for Bath, we received over 700k views and nearly 2000 engagements.
Services Provided
- Web Design
- KOL
- Strategic Planning
- Chinese Social Media (Weibo, WeChat)
